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18.27% Video Game Tycoon in Tokyo / Chapter 89: The series of games must not fail

章節 89: The series of games must not fail

Second, third, and even the fourth game development teams have made progress during this time, each releasing games and achieving certain results.

As the first game development team, they have been forced to hold back by GameStar Entertainment, which mandates continuous polishing of games to ensure Dragon Quest 2 is the best it can be.

In reality, they finished the basic development of the game in about two months.

The remaining time was spent optimizing the game, adding various gameplay elements, and then cramming these into the limited space of a cartridge.

This process repeated for five or six months, and now the game has almost no flaws.

The first game development team is eager to prove themselves, not wanting to appear weaker than the other three teams.

However, GameStar Entertainment continues to pressure them.

Although GameStar Entertainment has not explicitly demanded results from them, being surrounded by others achieving results while they remain silent inevitably creates pressure.

"President, I assure you, our Dragon Quest is already very well done and can definitely meet the standards of an excellent game."

Takayuki nodded, "I believe in you. I also understand your current mindset. However, what I want to emphasize is that a series of games should only get better and more perfect over time. Players are very picky, especially loyal fans of a series. We cannot disappoint these eagerly awaiting players."

Takayuki was already aware of the pressure on the first game development team. However, he still wanted them to strive to make Dragon Quest 2 even better.

He knew all too well the damage a poorly received sequel could do to fans, having experienced it many times in his previous life.

A masterpiece followed by a disaster; such situations were all too common in his previous life, most often caused by companies rushing out sequels for the sake of performance, ultimately tarnishing their reputation. Takayuki didn't want this to happen under his watch. He felt responsible to both himself and the players who enjoyed his games.

Isegawa agreed, "President, I understand. Dragon Quest 2 is also our pride and joy, so we absolutely won't mess it up. I wouldn't be able to forgive myself if we did. So when do we officially release?"

Takayuki glanced at the calendar on the desk and said, "In a month. Use this last month to double-check and fill in any gaps."

After speaking, Takayuki took out a proposal and continued, "Also, according to this, prepare another game trailer to be released online. You can also spare some time for interviews with the Red and White Machine Game Magazine. Mr. Tsuchiya Sanosuke will be there too. Series games have their advantages, especially with a fan base."

Isegawa eagerly took the proposal.

This proposal detailed the steps for promoting a series of electronic games, explaining the best ways to increase player engagement.

These were common tactics in the future, proven methods to build a loyal fan base.

For example, exclusive interviews, offline interactions with fans, and inviting loyal fans to participate in game promotion.

As Isegawa flipped through the pages, his eyes brightened.

He would participate as the second producer in various promotional activities for Dragon Quest 2, while Takayuki , the first game producer, would also step in at crucial moments to help with promotion.

Dragon Quest 2 would be a show of strength against the two new challengers, demonstrating the powerful impact of a series, not to be underestimated by those with sheer numbers.

"President, please rest assured. We will follow the proposal and execute it!"

After speaking, Isegawa eagerly left with the proposal, returning to his team's office.

"Team leader, what did the President want?"

In the office of the first game development team, several programmers were still testing Dragon Quest, and they looked up as Isegawa excitedly returned.

"Just now, the President said that Dragon Quest 2 can officially enter the game promotion stage and will be released in a month."

The dozen or so development team members looked at each other and then burst into cheers.

They could finally prove their worth to the company.

During this time, they watched other teams break sales records with envy.

But GameStar didn't rush them to release their game, even though they felt their game had almost no flaws.

However, if one really wanted to find fault with a game, there would always be something.

"Team leader, what should we do in this last month? Continue checking for bugs in the game?"

"Leave two or three people to do the final checks. The rest of you, follow the plan outlined in this proposal."

Isegawa raised the proposal.

"This is a promotional plan tailored by the President for Dragon Quest. For the majority of our time, we'll be following the content outlined here for our promotional work."

Team members crowded around, studying the contents of the proposal.

And then, everyone mobilized, full of energy, attracting curious glances from the other three game development teams from time to time.

They soon learned about the plans to release Dragon Quest 2 and came over to congratulate the first game development team, celebrating the anticipated success of Dragon Quest 2.

Some team members began making promotional videos for the game, while a few others started creating game demos for distribution at exclusive authorized stores.

Meanwhile, Isegawa contacted the editor-in-chief of the Red and White Machine-exclusive game magazine, who helped organize interviews for Dragon Quest.

Coincidentally, Tsuchiya Sanosuke had some free time lately, especially since the Dragon Quest manga started gaining traction. He could add a few extra drawings for Dragon Quest 2's extra manga content.

Next, they contacted the company's network department to help create an official forum community for Dragon Quest. The developers would interact with players through this forum.

Meanwhile, Vides and Kinping Entertainment were also aggressively promoting their own game consoles, hoping to carve out a piece of the electronic game market.

However, they were much smarter than Suri Electronics at the beginning.

Vides chose to promote its game console through discounted sales at entertainment venues, encouraging players to experience the games through coin-operated machines before directly selling to them. It was clear they intended to take the arcade route first.

Kinping Entertainment, on the other hand, began promoting through its own celebrities, focusing on idols. At this time, idols were enjoying widespread popularity, and some fans didn't mind spending money on products recommended by their idols, regardless of whether they actually played the games after purchase. As long as the game consoles were sold, it was enough.

Both companies kept a close eye on GameStar Entertainment, waiting to see how they would respond.

And so, the promotion of Dragon Quest 2 officially began.


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