Chapter 61: Chapter 61: Denim
There are really not many options, and we have to consider the actual situation.
Throughout human history, the "beliefs" that can be used for large-scale social mobilization or stability maintenance are nothing more than those: Abrahamic religions, Buddhism, Confucianism, ethnicity, capital, the Red Road...
But none of these ideas are perfect, even though they are all considered sacred and perfect by some people.
Not to mention those from the feudal era, the last three of these six cases also have their own problems, especially for Indians and the United States.
Indians are not a unified nation. Their race is relatively uniform, but their culture, identity and region are highly dispersed, so the road to nationalism is bound to be difficult. This is even more difficult for blacks and whites.
The structural flaws of capital will be clearly explained by a bearded gentleman in more than 20 years.
The Red Road is still in the stage of complete fantasy at this moment. As for the road that has been put into practice in the future, not everyone can take it.
In Ma Shao's view, there is actually only one country where this could work, and that is China, where he lived in his previous life, a giant entity that has long held strong collectivism and strong secularism.
Other countries, including the Soviet Union, had serious rejection of this path.
Of course, there are other reasons why Ma Shao is reluctant to get too involved in this red road, and it's hard to explain the details, ahem…
After thinking about it, Ma Shao realized where his problem lay.
The first problem is that he himself does not have any firm beliefs. At most, he has some religious tendencies. Although many of his choices are firm, they have nothing to do with beliefs. It is more like following one's nature... It sounds a bit ridiculous to let a person without faith shape the beliefs of others.
The second problem is that he always wants to find a truly perfect belief, which is obviously impossible.
Ma Shao felt that he should correct these two problems, but after careful consideration, he found that he could not change either of them.
It is true that it is difficult to change one's nature.
After thinking it over to no avail, he could only put the matter aside.
In fact, if you think about it from another perspective, it doesn't seem to be a big deal. It seems that there have never been many people with firm beliefs in the world, and there has never been a faith that lasts forever.
In the long run, the various beliefs that have emerged and disappeared in history may be just episodes in the natural process of society. Just like a person who reads an inspirational or touching story, he will be motivated or compassionate for a short time, but will eventually return to the normal level of action and morality.
…
Before the patent application was successful, Ma Shao did not market the overalls to the outside world.
He wasn't sure if this would have a negative impact on his patent application, so he only made some sales within the small town.
The sales results were not surprising.
These sturdy, durable and unique overalls have been well received by people, especially farmers and workers, who no longer have to worry about their pants being easily worn out by heavy work.
After the market for farmers and workers in the town was saturated, Ma Shao returned to the clan for a while and sold some overalls to the clan members. More importantly, he presided over teaching and military training and participated in farmland reclamation.
Thanks to Clark Town, the Sleeping Bear Clan obtained more iron farm tools and seeds, and agricultural development was smoother than expected.
There should be some harvest of winter wheat this year.
Although it has not yet become the staple food, there is no problem in allowing every member of the tribe to have some food from time to time.
Under the teaching demonstration of the planting department, most people in the Mianxiong clan have more or less mastered some planting techniques, which means that they can carry out agriculture on a large scale next year.
The patent application was slower than Ma Shao expected.
He once suspected that Thomas and his two companions had encountered an accident on the road, such as being robbed or having an internal conflict.
It's entirely possible, especially the latter.
The six revolvers make these three people the most elite light cavalry trio. They have good self-protection capabilities and are taking the famous Santa Fe Trail, where security is better than on general routes.
However, such a firepower configuration will also lead to a sharp increase in the intensity of internal strife, and it would not be surprising if both sides died.
Fortunately, it turned out that Ma Shao was worrying too much.
The reason why Thomas and his two companions took so long to get there was simply because the Patent Office was too slow...
After a difficult patent application, in March of the following year, just after winter, Thomas, Floyd and the others finally returned to Clark Town.
"You guys are finally back!" Ma Shao couldn't help but ask when he saw the three dusty people, "How is it? Did you succeed in your patent application?"
"Success, both successful." Freud took out two patent certificates.
He went on to complain: "Those bastards in the Patent Office are just like they are in hibernation. I don't know why they are so slow even to check a pair of pants!"
"Very good." Looking at the two patent certificates, Ma Shao smiled.
But he was also a little worried.
With such an inefficient patent office, how strong is the patent protection? Although he didn't have high expectations in the first place.
He doesn't ask for protection of the exterior design, but at least the rivet reinforcement technology should be protected. Otherwise, a product like jeans, which has almost no technical content, will probably not make much money.
In fact, he misunderstood. The speed of patent review by the Patent Office has always been slow, and it is still the same in later generations. However, as a person engaged in theoretical physics and secondary school education, he certainly did not know this, and Thomas and Freud naturally did not understand it.
"And the fabric you asked for." Thomas took out a leather bag and handed it to Ma Shao. "We bought samples of all the strong and durable fabrics we could find in St. Louis, especially the blue ones."
Ma Shao opened his briefcase, which was filled with various fabric samples.
Soon his eyes lit up and he found a piece of thick indigo cloth.
This was the denim he remembered, almost as strong and durable as canvas, yet softer, perfect for jeans.
"What kind of cloth is this?"
"Denim."
Ma Shao nodded slightly: "Denim..."
Later, under his organization, Clark Clothing Company was officially established as a company belonging to the Sleeping Bear clan and managed by Mary.
In the past few months, Clark Township has built some houses, including a garment factory, and the workers are already there. So it's almost a natural progression.
After the factory was established, it started operating immediately, adding brands to the jeans, marketing them to nearby areas, and contacting to purchase large quantities of denim to produce the most authentic jeans.
The jeans are priced at $3.99, and are discounted to $1.99.
That's right, this is exactly the trick that Ma Shao often saw in online shopping in his previous life. The products are always on sale, and the last digit is either 9 or 8, giving people the feeling that they are making a good profit.
With these tricks, the clothing company's salesmen began to sell their products to surrounding white communities.
Not surprisingly, jeans were warmly welcomed by the working people, just as they had been in history. Even though the price was not very cheap, they were sold out as soon as they were put on the market.
It's like people have been looking forward to these pants for a long time, and now someone has finally made them.
The newly established Clark Clothing Company almost immediately embarked on a path of rapid development.
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