Chapter 123: Chapter 123 Doubts
"This proposal may be difficult to pass. First of all, the English Football Association will not agree to it, and the interests involved are too great."
Hearing Cameron's words, Barron sighed.
Indeed, Sky's bid for the exclusive broadcasting rights for the Premier League will soon exceed 1 billion pounds, which is a huge sum of money for the English Football Association and the Premier League clubs, and will even be the main source of income for many clubs.
Therefore, this matter does involve the interests of many parties.
The English Football Association must be worried that if the broadcasting quota is opened up and no longer exclusive, its income will be reduced.
But Barron knew that their worries would not happen.
In the original time and space, in 2007, the judge ruled that the English Football Association was prohibited from granting exclusive rights to the Premier League broadcasting rights, and at least two media outlets were required to obtain the broadcasting rights for Premier League events in the UK. After that, BSkyB's competitor BT Sports shared the Premier League broadcasting rights with it. Later, the two parties still needed to pay a total of more than 5 billion pounds in fees. It can be said that the fees did not decrease, but increased a lot.
Well, one thing to note is that the current prime minister stepped down in 2007, and Murdoch's Sky TV lost its exclusive license in 2007. Isn't it interesting?
…
After seeing off today's guests, it was now Barron and Bonnie's time to themselves.
"Wait for me, honey."
Seeing Bonnie's mysterious look, Barron asked doubtfully:
"How could that be? Are you hiding something from me?"
"Just wait, you'll know in a moment."
When Bonnie closed the bedroom door, Barron thought that today was his birthday, and he seemed to have guessed something...
It seems that in addition to the Vacheron Constantin watch, my girlfriend has also prepared other gifts.
Sure enough, when the bedroom door opened again, Barron's eyes widened when he saw the woman who walked in.
Although her figure is not as... exaggerated as her cousin Chrissy, Bonnie's body shape is more standard. She is tall and has long legs, and she also has an S-shaped figure with a protruding front and a curved back.
However, at this moment, her green eyes, illuminated by the slightly dim table lamp in the bedroom, were somewhat charming.
As for what she was wearing... well, it's hard to describe in detail. I can only say that compared to it, Victoria's Secret seemed much more conservative...
"Dear, this is another birthday present for you, do you like it?"
What else could Barron say in response to Bonnie's question?
At this moment, any words will seem pale, only actual actions can prove it...
…
"The Americans wanted to completely replicate all of our processes for the first season of The Traitors, so they wanted to shoot at Chatsworth House, just like us."
When the room finally calmed down, Bonnie was in Barron's arms, and the two chatted about Sinclair Group's acquisition of the copyright of "The Traitors" and the filming of the American version of the reality show.
"But now that Downton Abbey is being filmed at Chatsworth, I'm afraid it will be inconvenient."
Barron frowned and said.
At the beginning, because he wanted to promote Kalam Castle, he decided to film the next season of "The traitors" at Kalam Castle. The American Sinclair Group wanted to introduce their program copyright and shoot the American version of "The traitors" reality show, so he also hoped that the other party would film at Kalam Castle.
Now if the other party proposes to film at Chatsworth House like the first season of the British version of "The Traitors", then I am afraid there will be a conflict due to the filming of "Downton Abbey".
"Or they can only ask them to wait until May next year to start filming. In this way, even if they shoot at Chatsworth House, they can avoid filming Downton Abbey."
"That's one solution, but will Sinclair Group agree?"
Reality shows like "The Traitors" that include some outdoor game projects also have certain requirements for shooting time.
After all, it is impossible for the contestants to shoot these in heavy winter clothes.
It is now the end of October and the weather in England has turned cold. Although the on-site shooting of "The Traitors" will take less than half a month, the contract has been confirmed with the Sinclair Group, and the other party has screened the contestants for the recording. After going through this set of procedures, time is very tight when it comes to shooting.
In this case, it would be a better choice to wait until next May when the weather in England warms up before filming.
"This is not a big problem. I have raised this suggestion and they need to discuss and decide. And since they will also introduce our recorded "The Traitors", it is just right to broadcast it this year, and then broadcast their own recorded "The Traitors" reality show next year, which can also be regarded as a warm-up."
What Bonnie said was indeed feasible. Barron was thinking about their second season of "The Traitors":
"So we have to wait until next year to record the second season of "The Traitors"?"
"It can only be like this, because since we are going to record at Callan Castle, the climate over there in the Scottish Highlands will be colder and not very suitable for filming. I plan to wait until the turn of spring and summer next year to shoot."
It seemed that Bonnie had already made plans. She continued,
"But this is also good. It allows us to be more fully prepared. And because of the success of the first season, our show has attracted the attention of many brands. In the second season, we will have more time to attract investment. I'm afraid that this time, our income will be much higher than the first season."
Although the agreements signed with sponsors for the first season of "The Traitors" were mostly tiered offers based on ratings, the bulk of the revenue still came from brands that temporarily joined the show after the ratings increased.
Now with the success of the first season, Summit Media will be able to more confidently choose brand sponsorship for the second season of "The Traitors", and the initial price can also be set higher.
After all, when brands sponsor advertisements, what they care about is not the price but the ratings of the program. Their goal is to reach more users with their brand.
"Infiniti is very satisfied with the cooperation with us. The sales of their latest SUV models in the UK have increased significantly. Therefore, they have expressed the hope to continue to cooperate with us in the second season and will be the main sponsor. It is expected that they will be able to provide sponsorship of 50 million pounds. Of course, they also hope that there will be more shots of their cars in the program."
This is the powerful money-making ability of a phenomenal variety show.
"But there is one thing, that is, they are skeptical about the fact that we will broadcast "The Traitors" on a new TV channel, because given the performance of ITV Digital, they are afraid that when the program is no longer broadcast on ITV1, viewers will need to use a set-top box to watch the Freeview platform program, which will lead to a significant decline in the number of viewers."
What Bonnie said is indeed a problem, but compared with the revenue of "The Traitors", the development of SDTV is more important. There is no need to think about Barron's choice.
He said to Bonnie solemnly:
"No matter what, the second season of The Traitors will definitely be broadcast on SDTV, but the current situation is different from ITV Digital. Our Freeview will be a free broadcast platform. Even the TV set-top box will be installed for free for users. So when the second season of The Traitors is broadcast, I believe the number of viewers will not decrease too much."
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