For instance, to salvage its reputation, Lan's Hospital launched a "Noble Physical Package," but Qiao Yin countered with an even more luxurious and personalized "Honorary VIP Lifetime Physical Examination Project."
This project allowed VIP customers to bypass appointments and lines. Whenever customers needed, as soon as they arrived at the hospital, a personal attendant would accompany them, quickly completing the physical examination and producing results swiftly, providing the most comfortable experience for VIP customers.
As expected, once this project was launched, hardly anyone visited Lan's Hospital anymore. Even when Shensong Hospital's physical package was twice as expensive, people preferred to choose Shensong Hospital.
Because those who come to private hospitals for medical treatment are not short of money, they have more than enough to spend and simply seek a comfortable service.