Chapter 404: Marketing Strategy

A lot of publicity accompanied the release of every new original mech design. Throughout the galaxy, millions of different mech models appeared on the market each day. How would consumers be able to make sense of the deluge in new designs?

In practice, due to resource limits, license limits, and regulatory restrictions, most mech models competed solely in the state it originated from. While this cut away most of the competition, it still left Ves with thousands of competing designs that fought over the limited attention span of their potential buyers.

This time, Ves wouldn't be able to enjoy the advantage of making his debut. Fortunately, the LMC of today was a lot bigger than when he published the Blackbeak design. Back then, he still based his company back at his old, cramped workshop.