Why could Journey to the West become a super big IP for film and television adaptation?

The reason why Journey to the West became a super big IP for film and television adaptation was mainly because it had a large number of fans and audiences. It contained a rich storyline, character images, historical background, cultural value, and many other aspects that could attract the interest and resonance of the audience. As a result, the film adaptation of Journey to the West continued to appear and became the favorite of many directors and producers. The story of Journey to the West was deeply involved in ancient Chinese mythology, religion, history and many other aspects. At the same time, its character image was also very charming. The images of the main characters such as Sun Wukong, Zhu Bajie, and Sha Wujing were deeply rooted in the hearts of the people and became one of the representative images in Chinese culture. The story of Journey to the West was full of twists and turns, full of adventure, funny, and fantasy elements. It was fascinating and could attract the audience's attention. At the same time, it also had many derivative works and literary works that could provide more inspiration and material for its film adaptation. The success of Journey to the West in film and television adaptation was also related to its high popularity and great influence. It was a classic literary work with a high reputation and reputation. It was widely praised and loved, and became an important part of Chinese culture. This widespread influence also provided more market and resources for the film adaptation of Journey to the West.