No one knows what tricks Jiang Gui used to get the matchmaker's attention on Jiang Hong. When the matchmaker returned to tell the man about her, he surprisingly agreed but had one condition: Jiang Hong must have her own house in the village.
For the sake of climbing the social ladder and associating with city folks, Jiang Gui, of course, was willing to build a house for his daughter.
He had an idea in mind: if he could claim Jiang Chuan's house for himself, he would save a considerable sum of money. That's why he sneaked into Jiang Chuan's house at night, trying to steal the deed.
When that failed, he came up with another scheme, going to Zhou Fang's house in the morning to request a plot of land.
Xiao Li, being a man, wasn't particularly privy to the intricate details of the Jiang family's internal affairs. In reality, Jiang Gui's wife and Jiang's second brother's wife even had a quarrel over this.