บท 290: Chapter 290
These recent years were a great time for the Chinese entertainment market to grow. Capet Pictures, as a Hollywood force, could not dive too deep given China's unique national conditions.
East Asia International could enter the market as a supplement to Capet Pictures by cooperating with domestic companies and supporting spokespersons.
Before signing a new round of Sino-American movie import agreements, Capet International Pictures would not focus much effort on the Chinese market.
Currently, Charles had two main investment directions in China: one was the construction of Capet International Theaters in China; the other was Dawn China Capital's investment projects in internet and real estate.
In the morning, Charles got up from Gao Yuanyuan's side, feeling refreshed after a delicious breakfast. The days in Hawaii had indeed been very relaxing.
"Are you going back today?" Charles was quite reluctant to part with Gao Yuanyuan.
Gao Yuanyuan nodded, "Your advice these past few days has been great. I'm planning to go back and register a cultural company soon."
"The Pursuit of Happiness is an Oscar-nominated film, it's inspiring and should pass the review."
Now, Gao Yuanyuan was filled with thoughts about going back to register a film company. "Can I really buy The Pursuit of Happiness?"
Charles was taken aback, then laughed: "I said it's yours, so it's yours. Don't worry. Also, this year, 20th Century Fox's Live Free or Die Hard is not a Chinese revenue-sharing film, so you can also buy it, import it, and release it.
There is an actress of Chinese descent in it, named Maggie Q. You can definitely promote her. Even though Live Free or Die Hard is a reboot and Die Hard 3 was released in '95, it's still a relatively popular action movie series.
I'm telling you, the imported movie business is controlled by China Film and Huaxia Film. Some Hollywood blockbusters that can't be imported as revenue-sharing films, we usually recommend them to China Film and Huaxia Film first.
"So, you'd better hurry because our movie companies like to sell in packages. Actually, we welcome domestic private companies to join in too, at least the price will be higher."
More competition would drive up the prices. Directly recommending to China Film and Huaxia Film usually means settling for a fixed, low package price.
If Capet Pictures recommended The Pursuit of Happiness to China Film or Huaxia Film, they might only get more than $100,000 for the buyout.
Selling to private companies could fetch several thousand dollars more. It's a minor deal, so it's no big deal.
"But I don't know anyone!" Gao Yuanyuan said anxiously.
"Don't worry, after you go back and register the company, I'll find someone to hand over the rights for The Pursuit of Happiness and Live Free or Die Hard to you. You'll mainly be responsible for the review, translation, and reproduction of the films.
In late October, make time to come to Los Angeles and participate in the American Film Market (AFM) held in Santa Monica. It's a film trade fair founded by the American Film and Television Alliance in 1981 and is currently the world's largest film marketplace!"
America hosts over a hundred various independent film festivals and city film festivals every year, but truly influential ones are those like the Sundance Film Festival and Tribeca Film Festival. The AFM is purely a film market, dealing in both commercial and artistic films.
Charles reassured Gao Yuanyuan that the Chinese film import business was still good because the current purchase prices were really low and there were very few competitors.
Gao Yuanyuan nodded, feeling a burning ambition inside her. Who in the entertainment industry doesn't have ambition?
"Thank you, Charles!" Gao Yuanyuan walked up to Charles and gave him a kiss.
"Are Capet Pictures' other movies not allowed to be imported into mainland China?"
Charles shook his head, "You know, the number of imported revenue-sharing and non-revenue-sharing films in China is about fifty per year. Your country doesn't have a film rating system, only a film review system. Except for a few major films, most of Capet Pictures' movies can't pass your domestic review."
Moreover, getting slots for revenue-sharing films isn't easy. It depends on the selectors at China Film. For instance, Universal Pictures' The Bourne Ultimatum didn't get a slot and could only be brought in as a non-revenue-sharing film.
"Once you establish your company and obtain the film rights from us, after passing the review, you can collaborate with China Film or Huaxia Film to distribute. Your company will play a role in the distribution and promotion of the film!
According to your domestic revenue split, a certain percentage of the total box office is deducted first as a special fund and tax, then the remaining box office revenue is divided with 57% going to theaters and theater chains, and 43% going to distributors and producers.
The distributors for imported films can only be China Film and Huaxia Film, but your company can get about 30%!"
Listening to Charles' explanation, Gao Yuanyuan realized that the film import business wasn't easy. However, with Charles giving advice on film selection, she would already be ahead of others by a significant margin.
"Film distribution is so complicated!" Gao Yuanyuan felt a bit of a headache. After importing, they still needed translation, review, and censorship cuts. As for promotion, they wouldn't spend much money on that.
"Go back and study it well. Later, build a good relationship with China Film and Huaxia Film. After all, they decide the schedule, so don't expect prime slots." Charles patted Gao Yuanyuan's shoulder as a reminder.
"China Film itself doesn't give good slots for its non-revenue-sharing imports, let alone other companies. As long as it's not released unceremoniously, it's fine."
Gao Yuanyuan nodded. It seemed like she had met Chairman Han Sanping because of Charles when she was in Beijing.
By evening, Gao Yuanyuan excitedly boarded a direct flight to Beijing while Charles himself returned to Los Angeles.
With the Oscars concluded successfully, Capet Pictures, which won Best Picture again, was even more vigorous.
For two consecutive years, Capet Pictures secured the Oscars for Best Picture with No Country for Old Men and The Departed.
Handling both commercial blockbusters and art films increased Capet Pictures' appeal, and Charles Capet's reputation in Hollywood grew stronger.
*****
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