How to expand the scale of AOL? Steve's first reaction was marketing.
"Dean, don't you think the AOL chat rooms right in front of us are perfect for advertising?"
Steve had fallen in love with this software and, even as the CEO, he himself would browse the chat rooms every day.
"Look at this aesthetically pleasing user interface, they're so convenient.
I can guarantee that any beginner would only need one day to use it proficiently," he said.
Dean truly was a genius, a fact Steve was utterly certain of.
His software design philosophy was perfectly aligned with AOL's principle of "technology simplification," which was the reason why Steve had accepted Dean's investment in the first place.
He felt that there was a unique resonance in the attitudes towards the internet between himself and Dean.
"AOL should promote our rich online content on 'PC World' magazine, readers would definitely be amazed by our chat rooms," Steve suggested.