章 90: Chapter 90 Creating Something Out of Nothing
So far, although the official website of the Independent Press has just been online for a short time and its user base is still not as good as those of more well-known websites, such as Yahoo UK and BBC websites, it currently has more than 50,000 registered users and the daily visits are as high as 150,000.
For example, the BBC website was established in 1994. Up to now, it has become a comprehensive website and one of the most visited websites in Britain and even Europe.
Therefore, the official website of the Independent Newspaper Industry, INDi.com, still needs to work hard to catch up. Adding more functions and providing users with richer and more attractive services is also what they need to do now.
"Your Highness, many newspapers, including The Times and The Guardian, have begun to try to miniaturize their pages and launch small edition newspapers..."
When he met manager Bob at the newspaper, he also told Barron about the recent developments of other newspaper groups.
Not only is the size of newspapers becoming smaller, but, as far as he knows, many other newspapers also have plans to launch free newspapers. It can be said that although the current situation of independent newspapers is good, it will soon face more competition.
To put it bluntly, traditional paper newspapers are an increasingly sluggish industry. As the pie gets smaller, the competition in it will become more and more fierce.
This is why Barron wanted to transform his newspaper very early - just like in his previous life, The Independent finally stopped publishing its paper newspaper in 2016 and turned to online media. This was also a helpless move after many unsuccessful attempts at the time.
But now, what Barron needs to do is to actively embrace the Internet at an earlier stage, so that independent newspapers can have their own place in the field of online media early on. In this way, even if the business of paper newspapers shrinks in the future, it will not need to be completely stopped.
After all, Barron's main purpose in buying the Independent Press was not to make money, but because he was attracted by its influence on public opinion. However, even so, it would be best if the entire newspaper could avoid losses while maintaining its influence on public opinion, and even make some profits and develop in a healthy manner.
…
"F**K!"
Barron threw the newspaper directly to the ground, and his mood immediately became bad early in the morning.
Before he could calm down, his phone rang again. Seeing Bonnie's name on the screen, Barron immediately adjusted his mood:
"Baby, is your filming going well?"
"It's been pretty good these past two days. I told you before that there would be some minor problems, but they're nothing serious."
I can't hear much emotion in Bonnie's tone...
"That's great. I missed you, babe."
"Me too, dear, but today's Sun..."
"Oh, I saw it too. You have to believe me, honey. I told you about going to the art exhibition that day, didn't I? This kind of fake news to attract attention is the usual style of The Sun. I'm ready to ask my lawyer to sue them..."
"But you didn't tell me you were going with Miss Ella."
"Before going there, I didn't expect to meet her. It was just a chance encounter. As for the photo in the newspaper, everyone was there at the time and we just had a polite hug. But those reporters from The Sun only took and edited the footage of the two of us. I was very angry when I saw this this morning!"
…
The reason for this was that yesterday, Barron and Ella, the eldest daughter of the Kent family, attended an art exhibition.
In fact, many British aristocrats are involved in the business of "art trading", and the Kent family is no exception.
But in fact, the so-called "art transactions" are mostly due to economic reasons, that is, selling some of the collections in one's home.
After all, nowadays, the income of many aristocratic families has dropped sharply. If they want to make a living, they can only deal with the collections accumulated by generations of families.
This kind of art exhibition can be said to be a warm-up for certain subsequent art auctions.
What interested Barron was that there were many antiques from China and works by some famous painters.
For example, in this exhibition there is a painting by Titian - Titian was a great painter in the late Renaissance, known as the father of modern oil painting, and he is still highly respected in Europe.
By the way, this painting belongs to the Duke of Sutherland's family, which mainly deals in real estate and art transactions... Well, it seems that they have sold a lot of things in their home before.
After Barron's explanation, Bonnie also said that she would believe him. As for Barron's plan to sue The Sun, his girlfriend also advised him not to do so - after all, media like The Sun might even hope that Barron would take the initiative to sue them and make a big deal out of it.
For this kind of news, they used speculative tones such as "allegedly" and "like" in their reporting. Even if they needed to apologize in the end, it would be nothing more than a minor apology. Compared to the exposure and sales they gained, it was a huge profit.
What Barron had said to Bonnie before about suing The Sun was more of a gesture. He knew very well that doing so would probably play into the other party's hands.
But this time, Barron would definitely not let it go - if he really had something going on with Ella, he wouldn't say anything, at most he would praise the other party for her superb skills.
The key point is that he and Ella were just socializing normally, well, at least that was the case yesterday.
Then this report by The Sun is obviously a baseless slander and is extremely hateful.
For Murdoch's The Sun, this kind of operation is their basic operation. Otherwise, News Corporation would not have developed so rapidly around the world. In addition to more advanced and efficient business methods, they also rely on this approach of finding ways to dig up news when there is news, and trying their best to "manufacture" news when there is no news to attract attention.
Not only Barron, but also the royal family has been framed by them before...
It is no wonder that a few years later, News Corporation was involved in the "phone-hacking scandal."
In fact, the "phone-hacking scandal" of News Corporation has already begun. This is why Barron thought of "borrowing" an expert when he met the director of MI6, Sir Dearlove, last time. He does not want to be eavesdropped by the other party.
Moreover, he has evidence in his hands now. Since he has entered the media industry, he will definitely prepare for this early.
For example, the Independent reported on Scotland Yard's mistake in the kidnapping of a London girl earlier this year. What was not mentioned was that the reason Scotland Yard made such a serious mistake in this case, thinking that the girl was still alive after she had been killed by the kidnappers, was because News Corporation, in pursuit of "exclusive reporting" on this case, privately hired a private detective to hack into the girl's voicemail and eavesdrop.
In order to obtain more information, the other party privately deleted many of the voice messages after the voice mailbox was full, just to leave space for new voice messages.
It was this operation of the private detective hired by News Corporation that led Scotland Yard to mistakenly believe that these were done by the kidnapped girl, and concluded that she was still alive. As a result, the investigation strategy was not adjusted in time, delaying the solving of the case.
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