Death no longer scared Rowan, just the possibility of failure. For so long he had lived a life devoid of choices, where he would have to bend to the whims of others just so that he could survive.
The Eld Seed pulled his attention, promising him a solution to all his problems, and he knew if he allowed himself to assimilate the Seed, an understanding of this new and alien form of energy would become available to him, and with his adaptability, the greatest weapon that the Third Prince had against him would be nullified.
His path to victory was right there before him, he only had to accept.
Elura might have given him the Eld Seed due to goodwill, having an intuition about the troubles he would face in the future, and seeking to aid her child, but Rowan did not trust it. He could trust his mother, but not her powers.