Su Rui Electronics, Vides, and many other manufacturers who have planned to produce game consoles, including dozens of newly established electronic game companies, were all dumbfounded when they saw this advertisement.
What is this?
Tamagotchi?
Egg?
In Japanese, Tamagotchi originally has the meaning of eggs, which is a term that combines eggs and English watches.
But for those who don't understand the meaning of this word at first, it can be a bit confusing.
However, Tamagotchi indeed looks like an egg.
Moreover, from the advertising, it seems to have a connection with eggs.
Eggs hatch into little animals.
Then you nurture these little animals to give players a sense of achievement.
Nurturing games are also a very unfamiliar area in this world. They don't even know that nurturing little animals can be made into a game.
They couldn't imagine that Gamestar Electronic Entertainment would suddenly come up with something like this. There were no signs at all.
In fact, not long ago, companies like Su Rui Electronics had learned some secrets through their own channels.
That is the Super Famicom (SFC) console that Gamestar Electronic Entertainment was preparing to release.
But they really didn't expect that before the release of the SFC, Tamagotchi would suddenly pop up.
There was no mention of this in any company's intelligence.
Gamestar Electronic Entertainment's confidentiality work in this regard was really well done.
No... perhaps it's not just good confidentiality work.
It's also because these game companies were all focused on the SFC console.
They thought that Gamestar Electronic Entertainment would only focus on developing SFC game consoles in the short term and wouldn't have time to develop other game consoles.
But they really didn't expect that Gamestar Electronic Entertainment would have time to make other game consoles.
But anyone with a little knowledge of the electronic field could see that this Tamagotchi didn't have much technical content.
It should have been an idea that came up while Gamestar Electronic Entertainment was developing the SFC, and they took some time to make and try to sell it.
But then again, would this thing really be popular?
Would anyone really buy it just for nurturing?
They couldn't understand the fun of this type of nurturing game at the moment.
With that time, wouldn't it be better to raise a real cat or dog, or other small animals? Wouldn't that be more genuine?
They couldn't understand, but they were indeed shaken.
Indeed, Gamestar Electronic Entertainment, as the pioneer in the field of electronic games, always came up with many imaginative ideas and new ways of playing that they couldn't imagine.
At this moment, they didn't know that Gamestar Electronic Entertainment's customer service hotline was already overwhelmed, and they were urgently increasing temporary customer service personnel to handle Tamagotchi-related matters.
Perhaps, scooping poop is a human nature.
Even in the field of electronic games, scooping poop is still very attractive.
Being a poop scooper is the 'destiny' of many humans (adding a dog head).
So when the advertisements posted everywhere and the TV commercials were just released, many children focused their attention on this cute-looking thing that seemed very lovely to play with.
Kaoru Sakurai was one of the girls instantly attracted by the characteristics of Tamagotchi.
Her parents had never allowed her to raise any small animals.
Because her mother had symptoms of animal fur allergies, even if she longed to raise small animals, she had to give up.
Of course, there are hairless small animals, like turtles or snakes, but those were obviously not Kaoru Sakurai's cup of tea. She wanted to raise a dog or a cat, or other cute little creatures.
Turtles and snakes were obviously not within her range of cuteness.
She couldn't keep pets at home, but her desire to raise small animals had never diminished.
In the past, she had secretly raised small animals several times, hiding cats and dogs outside to raise secretly.
But most of them would run away and it was hard to keep them.
So when Kaoru Sakurai saw Tamagotchi in the TV commercial, she immediately realized that this was the pet she wanted.
No need to worry about animal fur causing her mother's allergies.
And she could freely choose from over fifty different types of small animals to raise.
She could raise them from small to large, have rich emotions, and even get married as the advertisement said.
If this thing was really as magical as they claimed, then this was what she wanted most!
So she immediately noted down the phone number and ran to the home's landline phone, dialing the number.
However, the response she got was a busy tone for a long time, and she couldn't get through at all.
But when a person is very eager for something, they will be quite patient.
If it doesn't work once, then twice.
If twice doesn't work, then three times, until they can get through themselves.
Until Kaoru Sakurai's mother came home from grocery shopping and her father came home from work, she was still waiting by the phone, dialing the number continuously.
"Kaoru, what are you doing?"
Her father, who had just come downstairs, looked at her daughter in confusion, not knowing why she had been waiting by the phone.
"Dad, I've decided on the gift I want!"
Kaoru Sakurai's eyes lit up when she saw her father coming home, holding the phone receiver in her hand and looking at her father with bright eyes.
"Gift? But New Year's and Christmas have already passed. According to our agreement, you have to wait until cherry blossom season for the next gift."
"Dad, it's only 2000 yen!"
"Hmm? 2000 yen... Well, 2000 yen isn't a small amount."
"Please, Dad, I promise to be good for the whole year!"
Kaoru Sakurai's big eyes began to flicker with tears.
As a father, he couldn't stand seeing his daughter in tears.
He really couldn't bear it.
Making his daughter so sad was absolutely unacceptable!
It's just 2000 yen... Well, indeed it's not impossible, it's acceptable.
"Alright, you have to keep your promise, okay? You have to be good all year round."
"Yeah yeah!" Kaoru Sakurai nodded earnestly.
"Tell me, what do you want? Is it a doll?"
"It's Tamagotchi!"
Tamagotchi?
It sounds familiar...
It seems like I've heard this term a lot today... Right, there were Tamagotchi advertisements on the tram.
That seems to be an electronic game that you can play in your hand?
Huh? Has my daughter suddenly started to like playing electronic games?
This is really unexpected.
Although there was no indication of any electronic games in the Tamagotchi advertisements, there was always the logo of Gamestar Electronic Entertainment in the corner of the advertisement.
This company makes electronic games, so Tamagotchi must be an electronic game.