Bab 47: Chapter 47: Cheating on accommodation and work challenges
Xu Tianna in the room did not respond to Su Ran, and it seemed that she was very angry about his words and actions just now. Su Ran knocked on the door again and said, "Then I won't go into your room, I will throw the cleaned cockroaches in for you to check, so as to prove that I really did the job for you, and I didn't perfunctorily do it to you."
Xu Tianna hurriedly replied in a nervous tone: "No need to check, take it away quickly."
"Oh." Su Ran responded, raised his hand and threw the cigarette butt wrapped in toilet paper and the half-dead cockroach out of the window.
Then, Su Ran said to Xu Tianna: "Now you can use the bathroom with confidence, I guarantee that there will be no cockroaches."
"Oh, then you should go back and rest quickly." Xu Tianna said.
"It's so late, it's hard to get a taxi." Su Ran responded.
Xu Tianna finally came out of the room again. Her slightly curly long hair had been tied up, and she had changed into a thick houndstooth wool coat. Holding the car keys in her hand, she said to Su Ran, "Then I'll take you home."
Su Ran stood there motionless, thinking about not leaving, after all, she had promised Lily not to go back to Robben's place tonight.
Xu Tianna, who had already walked to the door, turned around and asked, "Why don't you leave?"
Su Ran sighed and said helplessly, "I can't stay at my friend's place today."
"What's going on?" Xu Tianna asked.
"Alas, he took a woman back to spend the night, and I really have nowhere to go." Su Ran lowered his voice and pretended to be pitiful and had nowhere to go.
"It's been a week, and you haven't found a place to live yet?" Xu Tianna asked again.
"I've been so busy lately. I've been to Hengdian twice. I don't have time to find a house. Besides, it's not easy to find a comfortable house." Su Ran said, looking around the house, with a nostalgic look on his face.
"Then you can stay in a hotel." Xu Tianna suggested.
"No, it's so expensive to stay in a hotel. I still have to save money to pay off my debt to you." Su Ran said as he sat on the sofa, then lay down again, using practical actions to show Xu Tianna that he would stay here tonight.
Xu Tianna walked to Su Ran and frowned and asked, "What do you mean?"
"It means I'm going to stay here tonight." Su Ran said, and smiled at Xu Tianna.
After a while, Xu Tianna patiently advised: "Don't make me think you are such a scoundrel, okay?"
"I am a scoundrel. Besides, I spent more than twenty dollars on taxi fare to help you today. I didn't even bother to ask you about money. What's wrong with you letting me stay here for one night?" Su Ran said confidently.
"I'll pay for your taxi fare and book a hotel for you. That should be fine." Xu Tianna said.
Su Ran stood up from the sofa, almost face to face with Xu Tianna, and said angrily: "You know what? I can't stand your attitude that everything can be solved with money. Do you think I'm a person who lacks money? Let me tell you, I'm staying here tonight. If you have the guts, call the police and say that I broke into a private house. As a tenant, do you have the nerve to call the police and say that I, the landlord, broke into a private house? Of course you are embarrassed, after all, it was you who used money to "occupy" the house I have lived in for more than two years, and you are the one who is wrong!" Su Ran's nonsense blocked all the words that Xu Tianna could refute. Xu Tianna just glared at him, and Su Ran lay down on the sofa again, pretending that he would not leave even if he was beaten to death. Xu Tianna really couldn't do anything with Su Ran. She was always calm and stomped her feet in anger, and then walked to the door with her handbag. "Where are you going?" Su Ran asked with her head turned. "I'll leave, okay?" Xu Tianna said unhappily. "Let's go, don't come back." Su Ran was still unforgiving.
After Xu Tianna left, Su Ran sneaked into her room, took out a set of unused bedding from the cabinet, moved to the room where she used to live, made the bed neatly, and lived there with peace of mind. In her heart, she hoped that Xu Tianna would not come back, and she completely forgot that she had been righteous and fulfilled Xu Tianna's wish when she moved out of here.
The next day, Su Ran slept until eight o'clock before getting up. There was no time to buy toiletries, so she used Xu Tianna's directly. After quickly finishing breakfast at the familiar snack bar downstairs, she hurriedly boarded the bus to the company.
After arriving at the company and attending the routine morning meeting, Manager Chen Jingming left Su Ran alone. Su Ran knew that Chen Jingming was concerned about the progress of the overall marketing plan that he was responsible for.
Chen Jingming asked Su Ran: "How is it, have you come up with an idea for the overall marketing plan this time?"
Su Ran nodded and said: "Well, this time I plan to make customer value realization the core of the plan. I think this will strengthen our brand image. After all, only when customers feel the value first, they will help us realize the corporate value better."
"Your idea is correct. Our Baoli Department Store has been in business for so many years, and it has become quite mature in 4P (product, price, channel, promotion). Now that we have officially entered the ranks of top department stores, what we need to do urgently is to improve our image. Better realization of customer value is indeed an excellent way to improve the corporate image. Your marketing ideas are very consistent with the current strategic needs of our department store." Chen Jingming said.
Su Ran nodded in response. Having worked in Baoli Department Store for more than two years, he naturally has his own understanding of the company's strategic environment.
Chen Jingming continued, "I will transfer one person from the graphic design team, engineering team, and display design team to join this special task force to assist you in completing this marketing plan. If you have any requirements for the candidates, you can communicate with me at any time."
"Okay." Su Ran responded.
"By the way, I got the news that our biggest competitor, Zhuomei Shopping Center, is planning to hold a large-scale promotion against our Baoli Department Store in the near future. Their purpose is to overdraw consumers' consumption demand in the short term, so as to suppress us in stages." Chen Jingming said with a serious face.
Su Ran was not surprised that Zhuomei Shopping Center held a large-scale promotion at this time. After all, this is a strategic need for commercial competition. Baoli Department Store and Zhuomei Shopping Center are in the same business district, and they also focus on the high-end market. The conflict of interest is already fierce. Now that GI has set up a counter in Baoli Department Store, the two companies are truly in an equal position in the market. Zhuomei feels threatened and naturally wants to find a way to suppress it strongly. However, although Baoli Department Store has reached the standards of a top department store, it still has a certain gap compared to Zhuomei. Currently, there are 11 international first-line brands operating in Zhuomei, which is slightly more than Baoli Department Store.
Su Ran asked Chen Jingming: "Does our planning department have to quickly come up with a corresponding promotion plan in the near future?"
"Yes, and as soon as possible. Our promotion activities must be carried out before them to undermine Zhuomei's strategic intentions. Although time is tight, we must ensure the effectiveness of the activities. This is a major test of the mobility and execution of our planning department. We can only succeed, not fail." Chen Jingming paused and added, "This promotion plan is of great significance. I have asked Fang Yuan to end his wedding leave early and report back to the company tomorrow. At that time, you will complete this promotion plan together."
Su Ran secretly breathed a sigh of relief. If Fang Yuan didn't come back, he really couldn't handle such an important case by himself. This also indirectly shows that this promotion plan is of great strategic significance to the department store, otherwise Chen Jingming would not have allowed Fang Yuan to end her wedding leave early.
Chen Jingming took out another document from the drawer and handed it to Su Ran, saying: "This is the latest personnel file of Zhuomei Shopping Center that the Public Relations Department has just received. There have been major changes in their company's senior management some time ago. You should take this personnel file back and take a closer look, especially the personnel composition of their planning department. We must focus on understanding it. We must know ourselves and the enemy."
Su Ran took the file, opened the first page and was shocked, because the newly appointed CEO of Zhuomei Shopping Center was actually a person he was very familiar with. This sudden discovery made Su Ran feel confused and uneasy. He didn't know what unexpected variables this acquaintance would bring to the competition between the two shopping malls after taking this position, and how he should deal with the next situation.
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