Mostly, they just copy and paste some generic New Year's greetings and send them out in bulk.
This can be quite annoying.
Adrian Zhekova has always hated receiving these kinds of mass New Year's texts.
He never replies to them.
Of course, if someone were to hand-write a New Year's greeting, Adrian Zhekova would still find it bothersome and wouldn't reply either.
As Adrian's assistant, Sheldon Rowland is all too aware of this.
So, every year during the holiday season, Sheldon simply doesn't bother sending Adrian any New Year's messages.
Adrian doesn't really care about it, anyway.
Today, Sheldon only called Adrian because of a work-related matter.
Otherwise, during the holidays, Sheldon wouldn't have contacted Adrian proactively.
On the call, as soon as Adrian picked up, he heard Sheldon say, "Mr. CEO, Happy New Year! Please give my regards to Mrs. CEO."
"Happy New Year," Adrian replied briefly.