The brand spokesperson would need to be able to successfully promote the brand and do so without compromising the brand's image of grandeur and luxurious elegance.
This was a little difficult.
Once a person became grand and luxurious, it was very difficult for the person to be down-to-earth.
But Yan Zhiqing could do it.
International fame, she had it.
Domestic fame, all the more she had that.
And she did not just have a lot of fans, she surprisingly had great popular appeal.
This was also related to her loud and easygoing personality.
Often, when she was being interviewed, the things she said were really funny, so it made people like her.
And because she came from the Yan Family, she also had the kind of family background that fit the brand's requirements very well.
So today, the CEO of this brand had personally brought his staff over from overseas.
The company's country branch CEO and Deputy CEO also came along.