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24.83% "Super Stock Trader" / Chapter 37: Chapter 037 Chen Wei's Advice

Bab 37: Chapter 037 Chen Wei's Advice

"Ah? Well... I don't think we need to fire them, right? Although... they were a bit... lazy just now. But reprimanding them should suffice, outright dismissal seems a bit too harsh..." Chen Wei felt somewhat embarrassed, thinking that Lian Yingying wanted to dismiss the sales staff because of him.

Lian Yingying shook her head, saying, "Sales staff are the face of a real estate company, directly interacting with customers. Their service attitude directly influences the customer's impression of us. As you said earlier, Jinshengda is just a small local real estate company, not as strong as those large companies. If we don't pay attention to these details, how can we compete with those big companies? The real estate industry is booming now, but once it cools down, Jinshengda might be the first to perish! So, I must be proactive, reform the company's spirit, improve service attitudes, and establish our brand image. Dismissing those people is the first step. I want everyone to realize that only those who take every customer seriously can stay at Jinshengda!"

Chen Wei nodded in agreement, saying, "You're right. From my personal experience, before buying a house, I did a lot of research online. Although Jinshengda is a local real estate company, the quality of the developments they've built is excellent. So, I chose Shuiqing Muhua Community as one of my target properties. Yesterday, I visited Chengshi Huayuan and Yangguang Xiaozhen. The sales staff at Chengshi Huayuan had a bad attitude, but at least they did well in appearance. They had security guards outside and welcoming sales staff, giving customers a sense of high-end. And their sales office was well-designed, from the sand table model to the overall planning drawings and model rooms, all were well done. Yangguang Xiaozhen was even better, not only in terms of hardware but also in the service attitude of their sales staff, which was impeccable! Even though the location of the community is not as good as Chengshi Huayuan, many customers may consider Yangguang Xiaozhen just for their service attitude. At least, I did. Now, regarding Shuiqing Muhua, first, it's not as good as those two in terms of hardware. Of course, it's limited by its own strength, so there's no need to compare with them. But at the very least, the service attitude should keep up. Even if it's not as thoughtful as others, it shouldn't be so indifferent. It's really chilling. Like me, when I saw the sand table model earlier, I was genuinely interested, but I couldn't find anyone to ask about the specifics of the house! When I went to the service desk to ask, they asked me to pay, and if I didn't pay, they told me to leave. What kind of service attitude is this? In small terms, it's lazy and unprofessional, but in large terms, they're damaging Jinshengda's reputation and destroying its foundation!"

Lian Yingying listened silently, nodding repeatedly, then said, "If I hadn't suddenly thought of coming here today and happened to meet you, I might never have known about these issues. My dad rarely cares about these things. He's only busy with socializing, business talks, and cooperation. He hardly has the energy to manage these matters and basically leaves them to the subordinates. He only cares about the final sales results and doesn't care about the process. For me, I've been studying all along, and I've just started to take over some affairs in the company recently. I don't have much experience, and I've been easily fooled by the people below with just a few words. This incident has awakened me and made me understand that to manage a company, it's not enough to sit in the office and listen to reports from below. I must come down and see for myself."

Lian Yingying led Chen Wei to the rest area and sat down.

A sales staff hurriedly brought two cups of water over, it was Xiao Ru.

Lian Yingying ignored her coldly.

Xiao Ru looked at Chen Wei with a pleading look, and Chen Wei smiled at her.

After Xiao Ru left anxiously, Chen Wei said, "Managing a company is not an easy task. For example, in today's incident, you fired those sales staff in a fit of anger, and even dismissed Yang. It's straightforward, but do you think it's good for the company? Has the problem really been solved? You mentioned promoting that sales staff to be a supervisor. I don't know much about her abilities and character, but if you promote her solely because of her performance just now, isn't that hasty? Are you sure she's capable of being a supervisor? Also, now is a crucial period for selling new properties. Will firing so many people affect normal sales? How's Yang's popularity in the company? Once Yang is dismissed, will other employees become disheartened? Will they become more negative? Although I don't have much experience, I know a principle: there must be rules to manage a company! A leader's personal likes and dislikes shouldn't be the sole basis for decision-making!"

After listening to Chen Wei's words, Lian Yingying fell silent.

After a while, she said, "You're right, I was indeed too impulsive just now. It's just that if I don't fire them, wouldn't you have suffered for nothing? Just thinking about their attitude towards you made me furious, let alone you, the person involved!"

Chen Wei smiled and said, "So, you were venting for me, that's why you wanted to dismiss them? Then there's no need. I'm not that petty. Besides, I'd feel even more guilty if you did that."

"But..."

"No need for buts. Listen to me. As for Yang, be strict but fair, so she doesn't think you're inexperienced and easy to fool. As for the others, punishment is necessary, but there's no need to fire them. Give them a lesson and a chance to reform. This way, they may even be grateful and work harder. Of course, if they still don't repent, then dismissal is an option. Regarding that sales staff just now, reward her, but not excessively. Otherwise, she might become arrogant. Observe her more. If she indeed has the ability, then promote her. Additionally, the company's rules and regulations, rewards and penalties, and supervision measures need to be improved, so that Yang doesn't treat it like her own home, coming and going as she pleases!"

Chen Wei interrupted Lian Yingying's words and continued.


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