Capítulo 40: MGM's Plan
As soon as he heard the news, Kevin agreed immediately.
This show can increase his familiarity in front of the public and help build his personal brand of director image.
At the same time, it is also beneficial to the box office, and he has no chance of rejecting it.
....
The time comes to May 4th, and Escape from the Deadly Town has been released for three days.
In these three days, the box office on the first day was 10.82 million US dollars, and the following two days were not to be outdone, with more than 12 million box office and 133 million box office respectively.
According to this rhythm, the North American box office is likely to exceed 100 million.
In North America, the most important time for box office revenue is the first two weeks, after which it will start to fall sharply.
Therefore, the previous publicity is the most important.
Although it may have exceeded 100 million, Warner and Kevin will naturally not be so satisfied.
Therefore, the opportunity for Oprah Winfrey's talk show is exactly what Warners got.
This is exactly the opportunity that Kevin knows how to share.
Otherwise, even if the film is good, such an opportunity will be difficult to obtain.
...
Kevin and Will Smith and Angelina Jolie joined The Oprah Winfrey Show.
A black aunt with curly hair came over with a smiling face.
"Hello, Kevin, Julie, Smith, how are you!"
Kevin, Steve, and Julie all responded enthusiastically.
After a few simple chats, the show officially started recording.
Oprah Winfrey's talk show focuses on empathy, of course, in Kevin's view, it is actually a miserable sale.
So Kevin revealed his orphan status on this show, relying on his own efforts to become a genius director at the University of Southern California, and the news that two consecutive movies were sold out.
"Kevin, you are a typical American dream. Relying on your own efforts, you have become a millionaire step by step. By now, your net worth should be in the tens of millions, right?"
"I heard that you bought a multi-million dollar luxury villa in Beverly Hills."
Oprah Winfrey performed with an exaggerated expression.
After simply showing off a wave of wealth, the talk show came to the point.
"Kevin, how did you come up with the idea of making a movie with a black person as the protagonist?"
Oprah Winfrey asked curiously.
"Why can't black people be the protagonists?"
Kevin first asked a question, and then continued:
"In my films, I only arrange actors according to specific roles, and don't care about race."
"As long as he's really suitable for my movie, I'll just be sure."
Oprah Winfrey followed Kevin's words and played with the trend.
Chatted with Kevin about the problems of discrimination against blacks in American society, and Kevin showed a very sympathetic face for blacks.
Interspersed with Will Smith's words from time to time, as a black rapper, amusing is also his ability.
The talk show was recorded for more than two hours. After Kevin and Oprah Winfrey exchanged contact information, they left here and went home.
A day later, Oprah Winfrey's talk show was broadcast, and it immediately attracted countless black and white left viewers to escape from the fatal town.
On the same day, the box office successfully broke through the gate of 20 million.
Don't think this is too much, you must know that the Oprah Winfrey talk show now has a fixed weekly audience of 30 million people.
And if it is scattered every day, it will be watched by more than four million people.
It's only increased by a few million dollars, not really much.
.....
MGM Studios, one of the eight major Hollywood studios.
Of course, according to Kevin, there are actually only five.
Since MGM was acquired by the casino tycoon in 1970, it has not produced any classics, and has completely relied on its money.
007, cat and mouse is their final glory.
MGM executives, however, didn't want that.
They're looking for a way to get MGM out of the woods and back to greatness.
In such a situation, MGM eyed Kevin.
Unlike other film companies that have regular cooperation with big directors, Steve Kevin, as a director who has just become famous, has not yet been marked by any film company.
MGM's idea is to break the boat and be Steve Kevin's Bole.
Inside the MGM president's office.
"Everyone, invite Steve Kevin to make a moderate investment movie. Can we accept this cost?"
As the president, Leiter said with a serious face.
At this time, MGM was in debt of hundreds of millions of dollars, carrying heavy debts, so they were naturally timid to do things, especially in film investment.
But Reiter, as the president, knew that if it continued like this, MGM would be just a slow death.
We must find a way to reverse this situation.
For studios, nothing has changed the situation more than a blockbuster movie.
But the real famous director, the big director, now either makes a literary film with a high probability of losing money, or it is a big investment of hundreds of millions of dollars.
Both are unacceptable to MGM.
Of course, there are also famous directors who are willing to make small productions, but such famous directors have long been hooked up by other film companies.
Nothing to do with them MGM.
The only director with a chance, so far, is only MGM.
"Yes, but if you fail..."
The meaning of the speaker is obvious. If it fails, the president of LTECH will bear the main responsibility.
The consequence is likely to be to take the blame and resign from MGM.
As a middle-aged person, who can become a senior in MGM, no one wants to leave the blame like this.
But everyone also knows that if it goes on like this, MGM will not be able to last for many years, and it must find a way.
Therefore, from the bottom of my heart, everyone supports the president of LTECH. Of course, it is impossible to take the blame.
"I will take all responsibility, please support my decision."
Having said that, other people will naturally not refuse
As a result, the president of MGM began to find Kevin's contact information in various ways.
....
In the villa, Kevin was reading the news in the newspaper.
Since appearing on Oprah's talk show, it has suddenly attracted a lot of support for Escape from Breakthrough, especially the most famous black movie stars.
Famous black movie stars such as Morgan Freeman, Denzel Washington, Forest Whitaker, and Samuel L. Jackson all published the news in support of Kevin's escape from Breaking Town.
After Kevin clearly set himself up for equal rights, plus the protagonist of the movie is indeed a black man.
So these black movie stars unified to express their support for Kevin.
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