Link sought out Jun Ji-hyun to discuss a collaboration, preparing to work with her.
In the end, he invested three million US Dollars, secured 49% of the shares of the new talent agency, as well as Jun Ji-hyun's performance agency contract in the United States, making Jun Ji-hyun a foreign artist under the Palm Bay Agency.
Jun Ji-hyun's talent agency was then named 'J&Baker Entertainment', 'J' being Jun Ji-hyun's surname Jun, and 'Baker' being Link's surname.
Because of this name, the South Korean media generally believed that Jun Ji-hyun had become his actual girlfriend, with "Asia Daily" claiming that Playboy had knelt before the skirt of the barbarous girlfriend.
However, that wasn't the case; Jun Ji-hyun was a rather independent woman, and at this stage, the closest physical contact they had was holding hands.
After the world tour's stop in South Korea had ended, he flew to Japan to continue his concerts.