Kapitel 122: What a company president should look like
Metroid gradually lost attention with the new promotion of GameStar.
After half a month of Metroid's release, GameStar finally decided to announce the Super Nintendo Entertainment System (SFC).
Of course, this game console definitely needed some preheating; it couldn't just be revealed directly, as that wouldn't be exciting.
Firstly, promotion channels from Tokyo Television Station were utilized.
There would be a special episode of the Electronic Game Grand Challenge program, featuring a live broadcast from GameStar's television studio, which would also be streamed online.
During this event, GameStar would unveil their new move: a brand-new game console. The specifics, such as its appearance, performance, and price, would be disclosed during the event.
The steady rhythm of releasing one first-party game per month would temporarily pause for a month to make way for this new game console.
Upon learning this, the head of Suirui Electronics' electronic game division, Early Kawashita, finally understood what was coming.
Previously, he had learned about GameStar's new game console through his connections.
Its performance was likely to be that of a full 16-bit machine, slightly stronger than their current PN-type game console but still limited.
Previously, due to limitations in game console performance, Red and White Machine (RWM) had some disadvantages compared to PN.
However, with the release of the new game console, this disadvantage would be completely eliminated, making the PN game console completely inferior.
Early Kawashita didn't hesitate at all and decided to respond immediately.
Firstly, they would reveal the game screen of their own game, Sun Knight 2, which had been in development for a long time.
Then, they would announce two other games that had also been in preparation for a long time.
One of them was a racing game, while the other was a baseball game with better graphics and superior gameplay quality, and it was even authorized by the Koshien Baseball League.
Sun Knight 2 would be officially released half a month later. For this game, they had even hired the best composer to create an exclusive theme song, received support from well-known artists, and received help from the original author in plot creation.
With Suirui Electronics' connections and financial resources, handling such matters was a piece of cake.
As for the other two games, they would be released ten days and twenty days after Sun Knight 2, respectively.
It was obvious that Early Kawashita had his own ambitions in producing these two games.
Baseball games had already proven to be the most popular sports games, followed by racing games.
Racing games were ranked second because similar works had recently appeared in movies, TV shows, and anime, receiving positive feedback and making the previously not very popular racing a sport that the Japanese people paid attention to.
Furthermore, Japan's own car culture was very popular, with several globally renowned car manufacturers being Japanese. Therefore, it seemed natural for racing games to be popular.
In addition, Suirui Electronics also announced a steering wheel controller specifically for racing games, which was also very attractive.
As soon as the three games were announced, they indeed attracted a lot of attention and diverted some of the attention from GameStar's promotion.
Suirui Electronics' PN game console had already gained a certain audience in its ongoing struggle.
Its total sales had reached nearly four hundred thousand units.
Compared to the Red and White Machine, which had sold over two million units, its total sales naturally couldn't compete, but it still occupied a small portion of the market.
Otherwise, they wouldn't have been able to attract companies willing to develop games for them.
In the early days, the PN was like a garbage collector, effectively collecting all the games that the Red and White Machine eliminated, which actually helped retain some players.
This could be considered the greatest counterattack Early Kawashita could make against GameStar.
Next, Early Kawashita arranged for engineers to work overtime and develop a game console with higher performance as quickly as possible.
He admitted that Suirui Electronics couldn't compare to GameStar in terms of game quality, but they could attract people with better performance and graphics.
This was also one of the paths to success.
Previously, when competing in other industries, Suirui Electronics excelled in this area.
If they couldn't surpass anything else, they at least had to surpass in performance.
With Suirui Electronics' own engineering development capabilities, this was certainly not a problem. The only concern might be the cost of the game console.
If the cost was too high, it would also exclude players.
Apart from Suirui Electronics, other game manufacturers seemed more like spectators.
They quietly watched the competition between the two game console companies and made their decisions secretly.
GameStar could make more money, but Suirui Electronics could offer better rewards.
Next, it depended on how much advantage each side would gain in this round of competition.
On the other side of the gaming industry, Vides, specializing in the arcade field, remained calm, playing their own game as always.
In the arcade field, without GameStar's involvement, they lived quite freely.
Starting early, they quickly captured a lot of the arcade game market, giving them a significant advantage.
Recently, they had even received a huge amount of financing and had begun planning to expand their arcade production line and the frequency of game development.
The entire Japanese gaming industry seemed to have a three-way division of power.
Among them, Suirui Electronics was slowly rising, while GameStar maintained its dominance. However, there were always people eager to find ways to topple this dominant force so they could take over the electronic gaming market.
In the headquarters of GameStar Entertainment, several senior executives were participating in an impromptu meeting.
Takayuki revealed his plan to everyone.
He wanted to personally host a live broadcast.
In the previous world, Nintendo often had their president host such events, so Takayuki naturally wanted to experience it.
Speaking of which, he had never actually appeared on TV before.
Yasutaka asked seriously, "President, are you really going to host the live broadcast yourself?"
Takayuki nodded, "Yes, for our company, this is a new breakthrough. It's worth it for me to personally announce the release of a brand-new game console."
Announcing the release of a brand-new game console personally was quite ceremonial.
Only in this world could Takayuki experience it; in the previous world, he never had this opportunity.
Now that he had it, Takayuki didn't want to miss it.
"In that case, we should change our strategy. If the president is going to host it personally, we need to make it more formal."
"Why does it need to be more formal?" Takayuki asked puzzledly.
Yasutaka explained, "President, you're usually quite casual in the company, and we're all used to that atmosphere, which is good. But I think in front of the public, you should maintain a serious and formal image; that's what a president should look like."
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