In the food industry, some delivery - only restaurants emerged as success stories during lockdown. They didn't have the overhead of a physical dining space but could still serve customers. For example, cloud kitchens focused solely on delivery orders. Also, local grocery stores that offered home delivery services thrived. People couldn't go out as freely, so having groceries delivered was very convenient for them.
Sure. The Mars family with Mars Incorporated is a great example. They started with candy bars like Milky Way and Snickers. Their success lies in high - quality ingredients, clever marketing, and expanding their product range to include pet food and other food items.
McDonald's also had some success strategies. They introduced new safety measures in their restaurants like plexiglass barriers and enhanced cleaning protocols. Their drive - thru service, which was already popular, became even more crucial during the pandemic. They also launched some new menu items targeted at the at - home dining trend that emerged during COVID - 19.
McDonald's also managed well. They modified their store operations to ensure safety. Their drive - thru services became even more important during the pandemic. They introduced new menu items suitable for take - away and delivery, and their global brand recognition helped them maintain a good customer base even when dining in was restricted.
Here are some recommendations for business and food novels:
1. [After I Transmigrated, I Became a Group Pet by Relying on Delicious Food]: This was an ancient romance/business farming novel by Ou Mi. You can read this novel on Qidian Chinese Network.
2. "Dexian": This is an ancient romance/business farming novel by Han Chen. It could also be read on Qidian Chinese Network.
3. "A Taste of the World": This novel is about food. The author is Gui Ren. The story showed the charm of food. The heroine, Zhurong, bravely traveled the world from a modern perspective.
4. "Chang 'an Restaurant": The author of this novel is Cherry Cake. The story included the story of the beautiful lady boss and the cold and aloof young magistrate of Jingzhao Prefecture, as well as rich culinary elements.
5. "90's Delicious Life": This was a heartwarming book about food farming, written by Fan Jiangjiang. The heroine of the story traveled to the northeast in the 1990s and started her own food business.
Please note that the novels recommended above can all be read on Qidian Chinese Network.
Ah Lu, the captive of food, had not really entered the food industry. In the novel,'The Captive of Delicates', Lu was a chef who was captured and forced to work in the Arkham Knights, but he eventually escaped and became a wandering chef. Although he had displayed excellent culinary skills during the journey, he had never truly entered the culinary world because he had always been restricted by the knights.
Campbell's Soup is a well - known success story. During the Great Depression, Campbell's Soup was relatively inexpensive and could be stored easily. It became a staple in many households. Their simple yet effective advertising campaigns, like the famous 'M'm! M'm! Good!' slogan, made their products stand out. This helped them increase their market share significantly as people were looking for affordable and filling food options.
Here are a few recommendations for novels about start-ups and food:
1. 90's Delicious Life by Fan Jiangjiang. The novel was set in the 1990s and told the story of a man who became rich through delicious food. The protagonist was a reborn person. She traveled from the Republic of China to the 1990s. Through her cooking efforts, she had to repay her parents 'debts and raise her young brother.
2. " Gourmet Merchant ": This novel tells the story of the protagonist who traveled back in time to ancient times and used modern knowledge and culinary skills to create amazing new dishes beyond traditional cuisine, leading the revolution in the food industry.
3. " Food Players ": This novel is set in modern times and tells the story of a protagonist who started a food business. Although the exact plot was unknown, it could be expected that there would be wonderful descriptions of food and start-ups.
4. 80 Delicious Life Author: Listen to Ballad. The story took place in the 1980s at the beginning of the reform and opening up. It told the story of a pastry master, Lin Jinghao, who traveled to this era and started his own business with his own cooking skills.
These novels were set in different eras and depicted the protagonist's story of starting a business through food, giving the readers an inspirational and warm feeling.
In recent years, the rise of the concept of healthy eating had triggered a craze for healthy light food in the food industry. More and more consumers began to pay attention to the source of ingredients, cooking methods, and nutritional content, pursuing green, healthy, and natural diet concepts. The healthy and light food was favored by the majority of consumers because of its low calories, high fiber, and balanced nutrition. Light food restaurants had sprung up like mushrooms after a rain. They offered a wide variety of dishes, from salads and sandwiches to juices and desserts, all of which reflected the concept of healthy eating. At the same time, the restaurant paid attention to the selection of ingredients and cooking methods, striving to present the freshest and healthiest ingredients to consumers. With the upgrading of national consumption quality and the focus on health, the light food market was expanding and rising. All kinds of food that focused on the concept of "fat reduction" and "low calories" gradually shifted from "demand consumption" to the public's view. The development prospects of healthy light food were highly anticipated. It not only met the core needs of consumers for food safety, quality, and packaging, but also met consumers 'demands for delicious new foods. Therefore, healthy and light food had become a new trend in consumption, leading the "new food trend" in the food industry.
The story of Ben & Jerry's is quite inspiring. Two friends, Ben Cohen and Jerry Greenfield, started with a small ice - cream parlor. They were committed to using fair - trade ingredients and creating unique, indulgent flavors. They also had a strong focus on social and environmental causes. Their ice - creams became very popular not just for their taste but also for the values behind the brand. As a result, they grew from a small local business to a well - known international brand that is loved by many.