Adrien, in a reverse love square, could become more empathetic towards Marinette's feelings. He might notice things about her that he didn't before, like how she gets nervous around him. This could make him a more understanding friend and potentially a better partner later on. He would also have to deal with his own insecurities about whether Marinette likes him for who he really is or just because he's a famous model.
Ladybug's character could also change. If she falls for Adrien quickly, she might start to question her priorities. She's always been about saving Paris, but now she has these strong feelings for a civilian. This internal conflict could lead to her growing as a character, learning how to balance her personal life and her superhero responsibilities in a new way.