The Miraj Group's success story is quite remarkable. They have been successful mainly because of their market - savvy approach. They identified gaps in the market early on and capitalized on them. In the hospitality industry, for instance, they noticed the demand for luxury yet affordable accommodation. So, they created hotels with top - notch amenities at reasonable prices. Their marketing strategies are also on point. They use various channels to promote their products and services, which has increased their brand awareness globally. This, combined with their efficient management of resources, has made them a success.