There might be some sort of antagonist in the Click Shaw Scary Story. This could be a monster, a ghost, or a deranged human. They are often the ones causing the fear and chaos in the story. Maybe there's also a sidekick character who helps the protagonist, or a wise old figure who gives some clues but is a bit of an enigma himself.
Perhaps in the Click Shaw Scary Story, there are ordinary people who get caught up in the horror. They could be neighbors or friends of the main character. Their reactions to the strange events can also be an important part of the story. Some might be brave and try to fight back, while others are paralyzed with fear.