Li Ziqi's video was so popular overseas that it could be considered one of the Chinese cultural outlets. Li Ziqi was a popular Short videos presenter in China. She had attracted audiences from all over the world by showing her countryside life, food production, and traditional culture. Her videos were not only popular on Chinese websites, but also had a large number of fans on some overseas social media platforms, becoming an important representative of Chinese cultural output. Li Ziqi's video displayed the superiority of Chinese traditional culture and lifestyle, attracting some foreign audiences who were interested in Chinese culture. In addition, Li Ziqi's video also showed that China's innovation and achievements in agriculture, craftsmanship, history, and culture had attracted the attention and admiration of foreign society. Although the popularity of Li Ziqi's video overseas might be related to her content and marketing strategy, the export of Chinese culture was a multi-sided process, including cultural products, cultural activities, cultural exchanges, and many other aspects. Li Ziqi's video was only one of them.