To be a media outlet, one must first choose a field that suits them and have a deep understanding of the content and trends in that field. Only by choosing a field that he was interested in and good at could he continue to provide valuable content to his users. Then, he had to make a clear plan, including how much content to publish every week or month and how to attract readers or users to follow his account. When making a plan, you have to take into account your time and energy, as well as the characteristics of the target users, in order to develop a feasible solution. In addition, he had to pay attention to his own content style and brand building. Make sure your content is valuable enough to attract readers or users and build your own brand to build your reputation in the industry. Finally, he had to keep learning and improving in order to continuously improve his content and skills. At the same time, he had to communicate with readers and users to understand their needs and feedback so that he could continuously improve his content and methods.