Online novels are a very popular form of literature because they provide a rich and diverse choice of stories. Many readers can choose different plots and styles according to their preferences. Online novels were usually published in the form of serials. The readers could read the latest chapters on the website at any time, and they could also become members of the website to obtain more reading benefits and discounts. Although online novels had a wide readership, they had also received some criticism. Some people thought that the quality of online novels was uneven and that some works lacked depth and meaning and only existed to pursue traffic and click rates. In addition, the audience of online novels was relatively young and might lack sufficient reading ability and literary accomplishment, so they needed to pay more attention to the quality and cultural content of the text. The online novel was a literary form with great potential. It could bring readers a rich reading experience. However, in the process of promoting and reading online novels, we also need to pay attention to their quality and cultural content so that more people can enjoy the fun of literature.