There were many ways to promote online novels. The following were some common methods: 1. Social media promotion: Post information about the novel on social media platforms, including the cover, introduction, chapter content, etc., to attract readers 'attention and repost. At the same time, they could join relevant social media groups to interact with other online authors and readers. 2. Search engine promotion: Create an index for the novel on the search engine and use keyword optimization and advertising to improve the ranking on the search engine and increase the exposure. 3. Co-promotion: Cooperate with relevant websites, media, social platforms, etc. For example, you can cooperate with game platforms, animation platforms, etc. to jointly launch relevant content to attract more readers to pay attention to the novel. 4. Off-line activities: Hold offline gatherings, readers 'meet-and-greet meetings, and other activities to interact with readers to increase reader stickiness and attract more readers to read novels. 5. Introduce the novel to relevant forums, blog, social media, and other platforms: Introduce the novel to relevant forums, blog, social media, and other platforms to interact with readers and increase readers 'attention to the novel. The above are some common promotion methods. You can choose a suitable method according to the characteristics of the novel and the reader group and carry out targeted promotion.