Song Xi's new drama's theme collided with " Only Thirty." Why was it not as popular as the latter after it was broadcast?

The theme of Song Xi's new drama was the same as that of " Only Thirty ", but its popularity and reputation were not as good as the latter because of the following reasons: 1. Different audience groups: Only Thirty is an urban emotional drama whose audience is mainly young women. On the other hand, Song Xi's drama was a workplace drama that might have a wider audience, but it might not be as targeted as " Only Thirty ". 2. The quality of the plot was different. The plot of " Only Thirty " was compact, emotional, and the characters were vivid. The development of the plot was also more reasonable. However, Song Xi's drama might have problems such as a slow plot pace and a lack of distinct characters. Therefore, the audience's evaluation of this drama might not be as good as " Only Thirty ". 3. Different promotional channels: " Only Thirty " received good publicity before it was broadcast, including the publicity and cooperation of the director, actors, screenwriters, etc., which made the drama very famous and well-received among the audience. However, Song Xi's drama might not have enough publicity or the publicity channels were not focused enough, resulting in the audience's understanding and awareness of this drama not as good as that of " Just Thirty." 4. Different reviews: Due to the different reviews from the audience, the reputation of the drama may also be different. Some viewers might think that this drama was good, while others might think that it was not as good as 'Just Thirty'. This might also cause the drama's popularity and reputation to fall short of expectations.